Rebirth of American Industry – a new book from PCS Press
Vancouver,
WA,
March 12, 2006
-- The
old saying, "as General Motors (GM) goes, so goes the nation.” Whoops! Last year GM lost 8.45 billion dollars. What does that mean for American industry? While GM was losing all of that money,Toyota will probably make over 11 billion and have over 50
billion dollars in cash. What happened
to GM and can we learn from Toyota’s
success?
In this exciting new book Rebirth of American Industry written by William H. Waddell and
Norman Bodek, you will see clearly the mistakes made at GM and how Toyota has avoided those pitfalls. While GM focused on “profits this quarter,” Toyota had a long term vision, learned how to please their
customers and delivered high quality automobiles.
“This excellent book will make some enemies. It is outspoken,
hard-hitting, and correct.” Brian Maskell, President
of BMA Inc., - author
of Putting Performance Measurement to
Work
“Rebirth
puts American management on the carpet; showing how modern accounting drives
American companies to non-lean measures. It clearly demonstrates why American manufacturers continue to come up
short when compared to their lean competitors. If unheeded, it could be the
epitaph of a once-great manufacturing powerhouse.” Bill
Kluck, President, The Northwest Lean Networks
Rebirth of American Industry: A Study of Lean
Management. The book traces the evolution of
manufacturing management along two lines: that pioneered by Henry Ford, then
furthered by Toyota to its modern level of success; versus that
originated by Alfred Sloan and others at General Motors still in practice in
most American companies today. The latter system of management proves to
be the underlying cause of the current failure of American manufacturing to
compete.
Foreword written by Dr. Thomas Johnson, author of Relevance Regained,
and Relevance Lost, said “In Rebirth
of American Industry, William Waddell and Norman Bodek provide a long
overdue revision to the standard historical interpretation of the financial
control system that DuPont brought to General Motors” which “ has been touted by business gurus such as Peter Drucker and
Tom Peters and by leading graduate business schools as the gold standard of
good management in American business from the 1950s to the present day.” And, “
Waddell's and Bodek's book helps mark the way by making us more mindful than
ever of the pitfalls that lie waiting if we continue to follow the precepts of
Sloan-style financial management.” “Indeed, so long as top managers remain committed to the
manage-by-results ‘Sloan culture,’ Waddell and Bodek believe that companies
have no hope of adopting the "lean culture" that permeates Toyota's remarkably successful system.”
"Before a rebirth is
possible, the leaders of American industry have to wake up. The ideas in
this book ring out clear and loud like a bell. This
book is required reading for anyone who is committed to taking manufacturing
into the future." Jon Miller, President Gemba Research
LLC
“I
read your book “Rebirth of American
Industry” with much interest. The history you lay out and the process of manufacturing that got us to
the 1970s is informative and interesting. It is not enough to just say it is a good book. It should be required reading for all
business schools and master programs. Carly Murdy, Director, UAW Education
Department
Other
books from PCS Press: The Idea
Generator – Quick and Easy Kaizen, Kaikaku – The Power and Magic of Lean
(A Shingo prize winner), All You Gotta Do Is Ask, and JIT
IS FLOW. The press can obtain a
copy of Rebirth by contacting
Norman Bodek at 360-737-1883 or [email protected].
Others may buy the book from http://www.pcspress.com
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